Ranveer Singh unveils Sansaar by D’Decor’s musical ode to sustainable living : Bollywood News
In a refreshing mixture of music, design and environmental conscience, the Bollywood Ranveer Singh star occupies the front of the stage in Sansaar by the DE Cor campaign – a lyrical celebration of conscious life.
Ranveer Singh reveals Sansaar by Ode Music de D’er Cor to sustainable life
The new TVC of the Sustainable Furniture brand, anchored by an original song, pays tribute to the small daily choices which not only create beautiful houses, but also contribute to a healthier planet. The visuals follow Ranveer in a living house with slow mornings, quiet breaks and spontaneous moments – embodying the philosophy of Sansaar: Consciously.
The film also presents the latest collections of Sansaar, including the power outage, the transparents and the textured curtains, the plush coatings in tactile finishes such as the caterpillar and the curl, the airy embroidery, the subtle prints and the 100% 100% cotton litter. Each design is made with sustainability in mind, with durable and easy -to -treat fabrics and natural and absorbent fibers for durable comfort and elegance.
“In an excess world, we have chosen depth,” said Sarah Arora, co-founder and creative director of Sansaar. “The collections consist less in style a space and shape a state of being. Sustainability is woven not only in the fabric, but in the philosophy of daily life. ”
Sanjana Arora, co-founder and business manager, has echoed the feeling: “Our objective is the creation of long-term value. We want customers to see their purchases not as simple products, but as investments in a lifestyle. Collaborating with a cultural icon like Ranveer Singh helps to amplify this message and brings us closer to the recovery of the India furniture industry.
TVC will be presented this week on television and digital platforms, followed by an integrated national campaign promoting the collection. With the charismatic presence of Ranveer and a musical story to his heart, Sansaar positions sustainability not only as a choice of design, but as a lifestyle.
Read also: Shanoo Sharma breaks the silence on Ranveer Singh leaving YRF; said: “There is no bad blood”
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