EXCLUSIVE: Here’s why Himesh Reshammiya’s Badass Ravi Kumar has still not premiered on OTT : Bollywood News
The year started on a massive note thanks to Badass Ravi KumarWith Himesh Reshammiya. The film has become a subject of discussion thanks to its music, its Dialogues Clapworthy and its gender parody and was well received by the public and the critics. However, it has been more than three months since he was released in the cinemas and yet it was not presented on any OTT platform. The buzz among fans is that manufacturers should not have a good deal of a streaming giant; This is generally the reason for these delays. Bollywood Hungama Now learned that Badass Ravi KumarThe first digital did not arrive for a very unusual reason.
Exclusive: this is why the badass of Hiesh Reshammiya, delighted Kumar, has still not been presented on OTT
A source told Bollywood Hungama“Contrary to the perception of the market, all the main Giants OTT are interested in buying Badass Ravi Kumar. They are ready to pay a large amount, as they know that there is a lot of good will for the film and that it will raise a huge audience because of its entertaining content. “”
So what is the problem? The source explained: “According to an agreement with an OTT platform, you must sign a contract indicating that you will allow them to download clips from your film on the YouTube channel of the streaming giant. Himesh Reshammiya, which is also the producer of Badass Ravi Kumarhas reservations with this clause. He wants the OTs to simply download his film on their platform, when he wants to be the only person who cuts memorable scenes from their film and putting them for public consumption on the YouTube channel of Himesh Reshammiya melodies. This is why he did not even sell musical rights to any music business. »»
The source added: “Himesh Reshammiya is aware that he is sitting on a gold mine with Badass Ravi Kumar. Its dialogues have created a frenzy in the cinemas and these one-liners will have a crazy audience on Youtube. The Giants OTT do not prevent producers from downloading dialogues and scenes from their film on their YouTube channel. Even Hiesh Reshammiya can do it if he signs the agreement with the giants in streaming. But then the views will be divided between the scenes downloaded by the YouTube channel of the OTT platform and that of the Reshammiya Himesh melodies. He does not want this scenario. It is an unusual situation for the OTT Giants. Nevertheless, the discussions take place and once the two parties reach common ground, the first expected OTT of Badass Ravi Kumar will finally be announced.
Read also: Himesh Reshammiya announces a concert tour! First show to hold in Mumbai, deets inside
More pages: Badass Ravi Kumar Box Office Badass Collection, Badass Ravi Kumar Badass review
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